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Irrationally yours : on missing socks, pick-up lines and other existential puzzles
Three-time New York Times bestselling author Dan Ariely teams up with legendary The New Yorker cartoonist William Haefeli to present an expanded, illustrated collection of his immensely popularWall Street Journal advice column, “Ask Ariely”.
Behavioral economist Dan Ariely revolutionized the way we think about ourselves, our minds, and our actions in his books Predictably Irrational, The Upside of Irrationality, and The Honest Truth about Dishonesty. Ariely applies this scientific analysis of the human condition in his “Ask Ariely” Q & A column in the Wall Street Journal, in which he responds to readers who write in with personal conundrums ranging from the serious to the
What can you do to stay calm when you’re playing the volatile stock market? What’s the best way to get someone to stop smoking? How can you maximize the return on your investment at an all-you-can-eat buffet? Is it possible to put a price on the human soul? Can you ever rationally justify spending thousands of dollars on a Rolex?In Ask Ariely, a broad variety of economic, ethical, and emotional dilemmas are explored and addressed through text and images. Using their trademark insight and wit, Ariely and Haefeli help us reflect on how we can reason our way through external and internal challenges. Readers will laugh, learn, and most importantly gain a new perspective on how to deal with the inevitable problems that plague our daily life.
Behavioral economist Dan Ariely revolutionized the way we think about ourselves, our minds, and our actions in his books Predictably Irrational, The Upside of Irrationality, and The Honest Truth about Dishonesty. Ariely applies this scientific analysis of the human condition in his “Ask Ariely” Q & A column in the Wall Street Journal, in which he responds to readers who write in with personal conundrums ranging from the serious to the
What can you do to stay calm when you’re playing the volatile stock market? What’s the best way to get someone to stop smoking? How can you maximize the return on your investment at an all-you-can-eat buffet? Is it possible to put a price on the human soul? Can you ever rationally justify spending thousands of dollars on a Rolex?In Ask Ariely, a broad variety of economic, ethical, and emotional dilemmas are explored and addressed through text and images. Using their trademark insight and wit, Ariely and Haefeli help us reflect on how we can reason our way through external and internal challenges. Readers will laugh, learn, and most importantly gain a new perspective on how to deal with the inevitable problems that plague our daily life.
240 pages, Kindle Edition
First published April 28, 2015
153 people are currently reading
3139 people want to read
About the author
Dan Ariely
58 books3,903 followersFrom Wikipedia:
Dan Ariely is the James B. Duke Professor of Behavioral Economics at Duke University. He also holds an appointment at the MIT Media Lab where he is the head of the eRationality research group. He was formerly the Alfred P. Sloan Professor of Behavioral Economics at MIT Sloan School of Management.
Dan Ariely grew up in Israel after birth in New York. In his senior year of high school, Ariely was active in Hanoar Haoved Vehalomed, an Israeli youth movement. While he was preparing a ktovet esh (fire inscription) for a traditional nighttime ceremony, the flammable materials he was mixing exploded, causing third-degree burns to over 70 percent of his body.[
Ariely recovered and went on to graduate from Tel Aviv University and received a Ph.D. and M.A. in cognitive psychology from the University of North Carolina at Chapel Hill, and a Ph.D. in business from Duke University. His research focuses on discovering and measuring how people make decisions. He models the human decision making process and in particular the irrational decisions that we all make every day.
Ariely is the author of the book, Predictably Irrational: The Hidden Forces That Shape Our Decisions, which was published on February 19, 2008 by HarperCollins. When asked whether reading Predictably Irrational and understanding one's irrational behaviors could make a person's life worse (such as by defeating the benefits of a placebo), Ariely responded that there could be a short term cost, but that there would also likely be longterm benefits, and that reading his book would not make a person worse off.
Dan Ariely is the James B. Duke Professor of Behavioral Economics at Duke University. He also holds an appointment at the MIT Media Lab where he is the head of the eRationality research group. He was formerly the Alfred P. Sloan Professor of Behavioral Economics at MIT Sloan School of Management.
Dan Ariely grew up in Israel after birth in New York. In his senior year of high school, Ariely was active in Hanoar Haoved Vehalomed, an Israeli youth movement. While he was preparing a ktovet esh (fire inscription) for a traditional nighttime ceremony, the flammable materials he was mixing exploded, causing third-degree burns to over 70 percent of his body.[
Ariely recovered and went on to graduate from Tel Aviv University and received a Ph.D. and M.A. in cognitive psychology from the University of North Carolina at Chapel Hill, and a Ph.D. in business from Duke University. His research focuses on discovering and measuring how people make decisions. He models the human decision making process and in particular the irrational decisions that we all make every day.
Ariely is the author of the book, Predictably Irrational: The Hidden Forces That Shape Our Decisions, which was published on February 19, 2008 by HarperCollins. When asked whether reading Predictably Irrational and understanding one's irrational behaviors could make a person's life worse (such as by defeating the benefits of a placebo), Ariely responded that there could be a short term cost, but that there would also likely be longterm benefits, and that reading his book would not make a person worse off.
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Displaying 1 - 30 of 258 reviews
January 16, 2022
What I liked most about this book:
ON VARIETY AS A MEMORY ENHANCEMENT
ON THE BENEFITS OF A CROWDED SPACE (so called “misattribution of emotions” included)
ON HIRING A GOOD (AND FREE) ADVISOR
Q:
In terms of his moving versus not moving, I suspect your son is suffering from a combination of three decision biases. The first is the endowment effect, which has to do with our tendency to use our current situation as a reference point, and view any other alternative as a negative change from where we are now. In your son’s case, moving from New York City to the West Coast has some advantages (weather, his parents, etc.) and some disadvantages (lower density, fewer art galleries, etc.), and the endowment effect suggests that he is focusing to a larger degree on the things he would give up, and not paying sufficient attention to the things that he would gain if he ever moved to the West Coast.
The second decision bias your son is most likely suffering from is the status quo bias, which means that we feel very differently about a decision to stay in a situation, compared with a decision to change our situation. I once heard an air force commander tell his pilots that every second, they are making a decision to change course or to stay their course, and that they should always think about their actions as active choices. The problem is that very few of us think about our decisions this way. We think that moving, getting married, changing jobs, etc., as decisions, but we don’t think about staying in the same place, staying single, keeping the same job etc., as decisions. Or at least we don’t think of them as decisions to the same degree.
The third decision bias is the unchangeability bias. The idea here is that when we face large decisions that seem to be immutable (getting married, having kids, moving to a distant place), the permanence of these decisions makes them seem even larger and more frightening. Not to mention that such decisions increase our potential for regret.
(c)
ON VARIETY AS A MEMORY ENHANCEMENT
ON THE BENEFITS OF A CROWDED SPACE (so called “misattribution of emotions” included)
ON HIRING A GOOD (AND FREE) ADVISOR
Q:
In terms of his moving versus not moving, I suspect your son is suffering from a combination of three decision biases. The first is the endowment effect, which has to do with our tendency to use our current situation as a reference point, and view any other alternative as a negative change from where we are now. In your son’s case, moving from New York City to the West Coast has some advantages (weather, his parents, etc.) and some disadvantages (lower density, fewer art galleries, etc.), and the endowment effect suggests that he is focusing to a larger degree on the things he would give up, and not paying sufficient attention to the things that he would gain if he ever moved to the West Coast.
The second decision bias your son is most likely suffering from is the status quo bias, which means that we feel very differently about a decision to stay in a situation, compared with a decision to change our situation. I once heard an air force commander tell his pilots that every second, they are making a decision to change course or to stay their course, and that they should always think about their actions as active choices. The problem is that very few of us think about our decisions this way. We think that moving, getting married, changing jobs, etc., as decisions, but we don’t think about staying in the same place, staying single, keeping the same job etc., as decisions. Or at least we don’t think of them as decisions to the same degree.
The third decision bias is the unchangeability bias. The idea here is that when we face large decisions that seem to be immutable (getting married, having kids, moving to a distant place), the permanence of these decisions makes them seem even larger and more frightening. Not to mention that such decisions increase our potential for regret.
(c)
April 10, 2025
לסקירה מפורטת בעברית, קישור לבלוג שלי -
https://sivi-the-avid-reader.com/שלך-...
https://sivi-the-avid-reader.com/שלך-...
May 7, 2016
This is one of those books with a question and answer on just a page or two. It's easily picked up and put down so that it is a good book for filling time. If you look at it that way, this book is fine. But I think that I expected more from the answers. Having read this author's Predictably Irrational: The Hidden Forces That Shape Our Decisions, I guess that I wanted more insight into the questions and more thought from the answers. Ariely answers questions that range from thoughtful to bizarre and some get more attention, but many of them get snarky or flippant answers and those were annoying. This will likely not prevent me from reading other books by Ariely, but I will be looking for a more thoughtful bent to them.
May 14, 2015
I won this on goodreads.
This is a reprint of his columns from the NYTimes rather than the new material I was hoping for. I found a few chuckles and some interesting ideas, so I did enjoy the read, but I wanted more, either more depth of content or more humor. To me the middle line he walked was not fully satisfying.
This is a reprint of his columns from the NYTimes rather than the new material I was hoping for. I found a few chuckles and some interesting ideas, so I did enjoy the read, but I wanted more, either more depth of content or more humor. To me the middle line he walked was not fully satisfying.
January 5, 2016
The target audience for this book is people who like Dan Ariely's work enough to read everything he publishes but not enough to keep up with his podcast or his column in the Washington Post. Fortunately that exactly describes myself. This particular book is a collection of entries from his newspaper column where people ask him questions that are often barely related to his specialty (behavioral psycology), and he provides a witty answer from the perspective of his work. The questions and responses are pretty short, so this is very easy and quick reading. The responses are wry and sometimes illuminating, and occasionally way off (such as when Ariely completely blows the connection between exercise and brain activity).
January 18, 2016
Normalde kişisel gelişim tarzı kitaplar okumamaya karardıydım ama bu kitap biraz daha farklı geldiği icin satın aldım. Yazarın okuduğum ilk kitabı. Aslında Wall Street Journal'de yazdığı yazıların bir araya getirilmesi. Bu nedenle tam kitap diyemesem de çok faydalı bir eser. Kısa bir surede bir çok konuya be olaya bakış acımı değiştirdi bu kitap. Kesinlikle yazarın diğer kitaplarını da okumayı planlıyorum.
March 30, 2020
A nice book for the coffee table collection with each topic being a page or two long. This is a light read with some passages that make us think twice about our inherent biases. But that's where it stops - this a collection of Q&As that Dan wrote for The Wall Street Journal. By extension, it only requires an attention span for a minute or two.
November 18, 2023
3/5 sao
Đây là cuốn sách được xuất bản sau những cuốn: Phi lý trí, Lẽ phải của phi lý trí, Bản chất của sự dối trá. Vẫn là một phong cách đặt tên liên quan đến lý trí, tuy nhiên, cuốn này nó không được viết, trình bày như các cuốn trước đó.
Trong cuốn này là tập hợp vài chục các bài viết dạng hỏi + đáp ngắn gọn. Các bài này đã từng được đăng trên các chuyên mục báo chí (chắc là giống như chuyên mục hỏi đáp vui, hỏi xoáy đáp xoay). Các bài viết này ở chuyên mục trên báo thì có vẻ rất phù hợp, nhưng đưa nó thành một cuốn sách thì có lẽ là còn khá hời hợt. Như mọi khi, nội dung đều xoay quanh các chủ đề tâm lý học hành vi. Tác giả có cảnh báo rằng, các câu trả lời đều rất mang tính cá nhân, và không chắc là có giúp được gì cho người hỏi hay không. Tuy nhiên, mình thấy có nhiều câu trả lời rất hay, có tính tổng hợp, bài bản và có thể làm theo được. À, cái sự "làm theo được" ấy có vẻ là đến từ lối viết khá là "cookbook" của tác giả dành cho cuốn này.
Phần cuối của mỗi bài viết đều có vài từ khóa mang tính tổng hợp lại nội dung bài viết, cái này rất là hay. Việc này giúp người đọc có thể nhớ được nội dung dễ dàng hơn (nếu cần).
Nhìn chung, đây là một cuốn sách nên đọc, dễ đọc, dễ tiếp cận, không cần phải đọc qua 3 quyển trước đó cũng đọc được. Đọc để có tri thức cũng OK, đọc để giải trí nhẹ nhàng cũng OK.
Đây là cuốn sách được xuất bản sau những cuốn: Phi lý trí, Lẽ phải của phi lý trí, Bản chất của sự dối trá. Vẫn là một phong cách đặt tên liên quan đến lý trí, tuy nhiên, cuốn này nó không được viết, trình bày như các cuốn trước đó.
Trong cuốn này là tập hợp vài chục các bài viết dạng hỏi + đáp ngắn gọn. Các bài này đã từng được đăng trên các chuyên mục báo chí (chắc là giống như chuyên mục hỏi đáp vui, hỏi xoáy đáp xoay). Các bài viết này ở chuyên mục trên báo thì có vẻ rất phù hợp, nhưng đưa nó thành một cuốn sách thì có lẽ là còn khá hời hợt. Như mọi khi, nội dung đều xoay quanh các chủ đề tâm lý học hành vi. Tác giả có cảnh báo rằng, các câu trả lời đều rất mang tính cá nhân, và không chắc là có giúp được gì cho người hỏi hay không. Tuy nhiên, mình thấy có nhiều câu trả lời rất hay, có tính tổng hợp, bài bản và có thể làm theo được. À, cái sự "làm theo được" ấy có vẻ là đến từ lối viết khá là "cookbook" của tác giả dành cho cuốn này.
Phần cuối của mỗi bài viết đều có vài từ khóa mang tính tổng hợp lại nội dung bài viết, cái này rất là hay. Việc này giúp người đọc có thể nhớ được nội dung dễ dàng hơn (nếu cần).
Nhìn chung, đây là một cuốn sách nên đọc, dễ đọc, dễ tiếp cận, không cần phải đọc qua 3 quyển trước đó cũng đọc được. Đọc để có tri thức cũng OK, đọc để giải trí nhẹ nhàng cũng OK.
July 1, 2015
A little disappointed by this book that isn't alike the others written by Ariely. Unlike his other books it doesn't feel like you have learned something special after finishing it. Or maybe is it because I have already read all of his other stuff ?
-> The book was ok, but far from being his best one.
-> The book was ok, but far from being his best one.
December 7, 2021
Thực ra mình biết bác này từ hồi năm nhất, khi thằng bạn IT mua quyển Phi lý trí của ổng về đọc. Hồi đó, mình rất tò mò về việc chúng bạn đọc gì, nên ham hố mượn đọc theo. Sau rốt, cũng đọc gần hết bộ sách về Phi lý trí và lý trí của ổng. Cuốn này là mới nhất, và có lẽ cũng là cuốn mình thích nhất.
Dan Ariely có cái kiểu bắt đầu sách y chang mấy người viết sách tâm lý khác. Ổng kể khổ. Ổng kể về việc bản thân trải nghiệm ra sao sau khi bị bỏng nặng, hàng năm trời ở bệnh viện, tự tay tiêm thuốc như nào, như nào. Và từ trải nghiệm có phần kinh hoàng đó, pha thêm chút tự hào vì có mình ổng tự vượt qua bờ vực sống chết đó, ổng đã tìm hiểu lĩnh vực này, nơi con người tự nhận mình là lý trí nhưng vẫn hành động kiểu phi lý trí.
Hồi mới đầu đọc các cuốn sách về lý trí và phi lý trí, mong muốn của mình là đẩy mặt lý trí lên, sao cho ít bị lừa nhất có thể. Nhưng không, đời vẫn qua mặt bạn, thi thoảng lừa bạn sấp mặt, dù cho có nâng cao cảnh giác cỡ nào đi nữa. Bản thân việc đưa ra quyết định, dù có lăng kính 'lý trí' soi chiếu đi nữa, cũng chả bao giờ là hoàn hảo cả. Vậy nên, lúc sau mình đã đọc mấy quyển này với tâm thế: Chúng ta đã bị lừa như thế nào, và làm sao để chấp nhận nó. (Nghe loser ghê).
Phi lý một cách hợp lý không phải là sách kiểu non-fic, nó chỉ đơn thuần là trả lời của tác giả cho mấy câu hỏi phi lý đến từ độc giả về hàng tá vấn đề vô lý trong đời. Rằng: Tại sao phụ nữ lại thích nhẫn kim cương to (khi mà chúng chả có giá trị gì, dưới góc độ kinh tế, và dưới góc độ đàn ông); Tại sao việc chuyển chỗ ở lại khó khăn đến vậy; Tại sao việc tha thứ lại dễ dàng khi người ta xin lỗi; Và tại sao chủ nợ nên là người nhắc cho con nợ (cũng là bạn bè/người thân) về món nợ, thay vì há mồm chờ sung.
Nói chung là, đọc nhẹ nhàng, không phải quá nặng đầu trước các thí nghiệm tâm lý xã hội như mấy cuốn sách trước. Ưu điểm lớn của cuốn sách này, chính là việc ta có thể dễ dàng quên sạch mọi thứ, chỉ khi vận vào một chuyện gì đó, khi mà tự hỏi cuộc đời sao vô lý quá đỗi, thì mới nhớ ra những thứ từ xưa đã đọc. Đủ để hi vọng, tui của tương lai sẽ cười hà hà vì những thứ tưởng như vô lý mà lại hợp lý vô cùng ~~
Dan Ariely có cái kiểu bắt đầu sách y chang mấy người viết sách tâm lý khác. Ổng kể khổ. Ổng kể về việc bản thân trải nghiệm ra sao sau khi bị bỏng nặng, hàng năm trời ở bệnh viện, tự tay tiêm thuốc như nào, như nào. Và từ trải nghiệm có phần kinh hoàng đó, pha thêm chút tự hào vì có mình ổng tự vượt qua bờ vực sống chết đó, ổng đã tìm hiểu lĩnh vực này, nơi con người tự nhận mình là lý trí nhưng vẫn hành động kiểu phi lý trí.
Hồi mới đầu đọc các cuốn sách về lý trí và phi lý trí, mong muốn của mình là đẩy mặt lý trí lên, sao cho ít bị lừa nhất có thể. Nhưng không, đời vẫn qua mặt bạn, thi thoảng lừa bạn sấp mặt, dù cho có nâng cao cảnh giác cỡ nào đi nữa. Bản thân việc đưa ra quyết định, dù có lăng kính 'lý trí' soi chiếu đi nữa, cũng chả bao giờ là hoàn hảo cả. Vậy nên, lúc sau mình đã đọc mấy quyển này với tâm thế: Chúng ta đã bị lừa như thế nào, và làm sao để chấp nhận nó. (Nghe loser ghê).
Phi lý một cách hợp lý không phải là sách kiểu non-fic, nó chỉ đơn thuần là trả lời của tác giả cho mấy câu hỏi phi lý đến từ độc giả về hàng tá vấn đề vô lý trong đời. Rằng: Tại sao phụ nữ lại thích nhẫn kim cương to (khi mà chúng chả có giá trị gì, dưới góc độ kinh tế, và dưới góc độ đàn ông); Tại sao việc chuyển chỗ ở lại khó khăn đến vậy; Tại sao việc tha thứ lại dễ dàng khi người ta xin lỗi; Và tại sao chủ nợ nên là người nhắc cho con nợ (cũng là bạn bè/người thân) về món nợ, thay vì há mồm chờ sung.
Nói chung là, đọc nhẹ nhàng, không phải quá nặng đầu trước các thí nghiệm tâm lý xã hội như mấy cuốn sách trước. Ưu điểm lớn của cuốn sách này, chính là việc ta có thể dễ dàng quên sạch mọi thứ, chỉ khi vận vào một chuyện gì đó, khi mà tự hỏi cuộc đời sao vô lý quá đỗi, thì mới nhớ ra những thứ từ xưa đã đọc. Đủ để hi vọng, tui của tương lai sẽ cười hà hà vì những thứ tưởng như vô lý mà lại hợp lý vô cùng ~~
June 8, 2023
แปลไทยจั่วหัวว่าเป็นหนังสือ "เศรษฐศาสตร์พฤติกรรมช่วยชีวิตฉันจากป้าข้างบ้าน" แต่เนื้อหาข้างในก็ไม่ได้พูดถึงเศรษฐศาสตร์พฤติกรรม 100% เท่าไหร่ รูปแบบการเล่าคือการตอบคำถามนักอ่านทางบ้านที่ส่งคำถามเข้ามา (ก็มันรวมเล่มมาจากนิตยสารอะนะ) มันก็จะมีอยู่หลายคำถามที่ก็แค่ตอบเอากวนเท่านั้นแหละ ไม่เห็นจะดีปทอล์คเรื่องเสดสาดหรือพฤติกรรมอะไรเลย
มีข้อนึงคนถามเกี่ยวกับการวิ่งแล้วทำให้สมองปลอดโปร่งฯ แต่คนเขียนดันตอบว่า "ผมไม่คิดว่าการวิ่งเป็นวิธีที่ดีที่สุดที่จะทำให้สมองปลอดโปร่ง อันที่จริงผมคิดว่าการวิ่งพลางครุ่นคิดเรื่องงานไปด้วยอาจเป็นต้นกำเ���ิดของผลิตภัณฑ์และบริการที่ทำให้คนต้องกุมขมับ" ขอแบน!!!
วิ่งแล้วปลอดโปร่งจริงไม่รับความเห็นต่าง ฮอร์โมนส์มันหลั่งจริง ๆ จะไม่ปลอดโปร่งหลังออกกำลังกายได้ไง T-T
เอาเป็นว่าอ่านเพลินดี เหมาะสำหรับคนที่อยากลองแตะ ๆ อะไรแนวนี้ แต่ถ้าอยากได้อะไรจริงจังลึก ๆ ก็ต้องมองเล่มอื่นแทน
มีข้อนึงคนถามเกี่ยวกับการวิ่งแล้วทำให้สมองปลอดโปร่งฯ แต่คนเขียนดันตอบว่า "ผมไม่คิดว่าการวิ่งเป็นวิธีที่ดีที่สุดที่จะทำให้สมองปลอดโปร่ง อันที่จริงผมคิดว่าการวิ่งพลางครุ่นคิดเรื่องงานไปด้วยอาจเป็นต้นกำเ���ิดของผลิตภัณฑ์และบริการที่ทำให้คนต้องกุมขมับ" ขอแบน!!!
วิ่งแล้วปลอดโปร่งจริงไม่รับความเห็นต่าง ฮอร์โมนส์มันหลั่งจริง ๆ จะไม่ปลอดโปร่งหลังออกกำลังกายได้ไง T-T
เอาเป็นว่าอ่านเพลินดี เหมาะสำหรับคนที่อยากลองแตะ ๆ อะไรแนวนี้ แต่ถ้าอยากได้อะไรจริงจังลึก ๆ ก็ต้องมองเล่มอื่นแทน
February 4, 2016
هذا الكتاب مفاجأة غير سارّة لمتابعي كتب "أرييلي" والتي تتميّز بأهمية طروحها، وأقصد بذلك كتبه الثلاثة السابقة.
للأسف، أجد أنّ مادة هذا الكتاب(وهي عبارة عن أسئلة شخصية كان يرسلها القراء للكاتب، ويجيب عليها باقتضاب شديد بما يتناسب مع حجم عمود صحفي) ثمّ قام الكاتب بجمع هذه المادة أو بعضها في كتاب، لعلّي لا أخطيء إن قلت أنّ القصد منه تجاري فقط.
بدأت أقرأ الكتاب، بعد أن حرصت على قراءته حال صدوره لما توقعته من مستوى يليق بالكتب السابقة للكاتب والتي أفدت منها كثيرًا بفضل الله في مجال اهتمامي في دراسة التفكير والسلوك الإنساني. غير أني توقفت وقرّرت عدم إضاعة الوقت بالكتاب بعد مروري بغالب مادته(وهو في حدود 200 صفحة بما فيها تلك التي لا تحوي إلا صورة كاريكاتيرية فقط).
مادة الكتاب ومعلوماته ليست أكثر من مادةٍ سطحية لا تسمن ولا تغني من جوع، بل ولا تصلح لأن تكون مقبّلات لتفتح شهية القاريء لمزيد اطلاع على علم النفس السلوكي أو الإدراكي أو الإقتصادي.
للأسف، أجد أنّ مادة هذا الكتاب(وهي عبارة عن أسئلة شخصية كان يرسلها القراء للكاتب، ويجيب عليها باقتضاب شديد بما يتناسب مع حجم عمود صحفي) ثمّ قام الكاتب بجمع هذه المادة أو بعضها في كتاب، لعلّي لا أخطيء إن قلت أنّ القصد منه تجاري فقط.
بدأت أقرأ الكتاب، بعد أن حرصت على قراءته حال صدوره لما توقعته من مستوى يليق بالكتب السابقة للكاتب والتي أفدت منها كثيرًا بفضل الله في مجال اهتمامي في دراسة التفكير والسلوك الإنساني. غير أني توقفت وقرّرت عدم إضاعة الوقت بالكتاب بعد مروري بغالب مادته(وهو في حدود 200 صفحة بما فيها تلك التي لا تحوي إلا صورة كاريكاتيرية فقط).
مادة الكتاب ومعلوماته ليست أكثر من مادةٍ سطحية لا تسمن ولا تغني من جوع، بل ولا تصلح لأن تكون مقبّلات لتفتح شهية القاريء لمزيد اطلاع على علم النفس السلوكي أو الإدراكي أو الإقتصادي.
March 28, 2020
What a great book.
One of my FAVORITE BOOK GENRES is when people write in, and ask questions to the author (think What If by Randall Munroe or Will My Cat Eat My Eyeballs by Caitlin or whoever). SO GOOD.
Fun answers and very informative at the same time.
One issue of this book (why it's getting 4 and not 5 stars) is because Dan kinda "yucked-it-up" on some of his answers and went for the joke answer instead of a real answer - and honestly, it was the questions where I WANTED an honest answer when he did this! That aside, it was great!
So many different topics covered.
If you're into behavioural economics like me, definitely pick it up!
4.1/5
One of my FAVORITE BOOK GENRES is when people write in, and ask questions to the author (think What If by Randall Munroe or Will My Cat Eat My Eyeballs by Caitlin or whoever). SO GOOD.
Fun answers and very informative at the same time.
One issue of this book (why it's getting 4 and not 5 stars) is because Dan kinda "yucked-it-up" on some of his answers and went for the joke answer instead of a real answer - and honestly, it was the questions where I WANTED an honest answer when he did this! That aside, it was great!
So many different topics covered.
If you're into behavioural economics like me, definitely pick it up!
4.1/5
September 6, 2015
This book is basically a collection of Dan's columns at the Wall Street Journal. I've been following his books for the past year and I've never been disappointed. What I specifically love about this book is its succinctness in delivering important ideas. In comparison with his previous books it presents a higher proportion of insights on the topic of human behaviour. As other reviewers have pointed out, this is unlike any of his past books, but that doesn't mean you can't enjoy his witty comments or think deeper about his answers and analyze your own behaviour too.
February 17, 2019
Đây không phải một cuốn sách hay, mà là một cuốn sách thú vị.
Cuốn sách là tập hợp các câu hỏi Dan Ariely nhận được từ độc giả và trong khuôn khổ một tờ báo, câu trả lời bị giới hạn số từ. Dan có cách giải thích hoặc ví von khá dễ hiểu, còn những câu hỏi thì khá gần gũi với các tình huống xảy ra hàng ngày. Vì vậy mà khi đọc xong cuốn này, mình cũng tự rút ra một vài đúc kế từ góc độ tâm lý. Tuy nhiên, làm gì với những đúc kết đó lại là một câu chuyện khác.
Sẽ xem xét đọc thêm một sách nào đó khác của tác giả này để tìm hiểu sâu hơn về tâm lý, hơn là một tuyển tập câu hỏi thế này.
Cuốn sách là tập hợp các câu hỏi Dan Ariely nhận được từ độc giả và trong khuôn khổ một tờ báo, câu trả lời bị giới hạn số từ. Dan có cách giải thích hoặc ví von khá dễ hiểu, còn những câu hỏi thì khá gần gũi với các tình huống xảy ra hàng ngày. Vì vậy mà khi đọc xong cuốn này, mình cũng tự rút ra một vài đúc kế từ góc độ tâm lý. Tuy nhiên, làm gì với những đúc kết đó lại là một câu chuyện khác.
Sẽ xem xét đọc thêm một sách nào đó khác của tác giả này để tìm hiểu sâu hơn về tâm lý, hơn là một tuyển tập câu hỏi thế này.
February 6, 2020
Cuốn này là tập hợp những câu hỏi đáp của độc giả dành cho bác Dan về vài vấn đề phí lý trí của chính họ, bạn bè hay xã hội quanh mình. Các câu trả lời rất hóm hỉnh, dù có đôi lúc không giúp ích được gì lắm. Đọc cũng dzui.
March 4, 2017
Disappointing. I expected more technical responses and less snark. Regardless, a quick and sometimes humorous read despite scratching only the surface.
November 23, 2022
This book is written by one of my favorite NON-FICTION author, Dan Ariely, who is a professor of psychology and behavioral economics.
I have read a number of his books (Upside of Irrationality, Predictably Irrational, How Behavioral Economics Saved my Dog). I even took his Coursera course titled "A Beginner's Guide to Irrational Behavior" (which was probably a decade ago? Lol). I've also seen most of his Ted Talks.
Anyway, introduction to Dan Ariely done, this book is not really a "book". It's more of a compilation of questions and answers that he received through his Wall Street Journal column "Ask Ariely".
I was a bit surprised coz I just bought it as soon as I saw his name. I didn't bother to check what it was about. But I guess that's fine coz I still really enjoyed it.
-----------
In one example, a reader was describing how Netflix removed 1800 movies and replaced them with a few good ones. The reader admitted that he was probably never going to watch those 1800 removed movies, and yet he felt so bad about it, he was considering to leave Netflix altogether.
Dan answered by explaining "Loss Aversion" which is a well-understood principle in social science. It implies that losing something has a stronger emotional impact, than gaining something of the same value.
Dan Ariely then advised to look at Netflix as if it was a museum. He said that in museums, we don't think we own art so we don't care if some of the pieces are changed and moved around. Instead of a service that gives you movies, Netflix simply provides an optimal variety of curated entertainment. By shifting the perspective this way, we can reduce the feeling of loss because we never "owned" the movies in the first place.
That's just one example and there were about 200+ of them in book.
All in all, there's nothing groundbreaking or perspective-shattering. Some are just anecdotal and funny. The book doesn't come close to Predictably Irrational, but i do find this interesting nonetheless.
That --- or I'm just being a fan girl (which is also very possible lol)
I have read a number of his books (Upside of Irrationality, Predictably Irrational, How Behavioral Economics Saved my Dog). I even took his Coursera course titled "A Beginner's Guide to Irrational Behavior" (which was probably a decade ago? Lol). I've also seen most of his Ted Talks.
Anyway, introduction to Dan Ariely done, this book is not really a "book". It's more of a compilation of questions and answers that he received through his Wall Street Journal column "Ask Ariely".
I was a bit surprised coz I just bought it as soon as I saw his name. I didn't bother to check what it was about. But I guess that's fine coz I still really enjoyed it.
-----------
In one example, a reader was describing how Netflix removed 1800 movies and replaced them with a few good ones. The reader admitted that he was probably never going to watch those 1800 removed movies, and yet he felt so bad about it, he was considering to leave Netflix altogether.
Dan answered by explaining "Loss Aversion" which is a well-understood principle in social science. It implies that losing something has a stronger emotional impact, than gaining something of the same value.
Dan Ariely then advised to look at Netflix as if it was a museum. He said that in museums, we don't think we own art so we don't care if some of the pieces are changed and moved around. Instead of a service that gives you movies, Netflix simply provides an optimal variety of curated entertainment. By shifting the perspective this way, we can reduce the feeling of loss because we never "owned" the movies in the first place.
That's just one example and there were about 200+ of them in book.
All in all, there's nothing groundbreaking or perspective-shattering. Some are just anecdotal and funny. The book doesn't come close to Predictably Irrational, but i do find this interesting nonetheless.
That --- or I'm just being a fan girl (which is also very possible lol)
September 5, 2017
One way to write a good book is to choose interesting contents. Another way is to write interestingly about regular events: Dan Ariely does exactly that through this piece. The book is a collection of question and answers and Dan uses his socio-economic perspective to disect events and provide answers to rather mundane occurrences. The observance of decision making and rationalizing process is a world of its own and Dan does a great job of exposing this realm to the everyday Joe. The writer also has a unique history which makes his writing all the more interesting. I look forward to reading his other works!
October 10, 2018
This is an advice column about rational thinking and behavior. I wasn't a huge fan, however, the voice actor is the same as the narrator for the Bartemeus Series-- in that series he voices a demon. It was both funnier and more enjoyable when I started imagining the advice as coming from a malevolent spirit.
April 18, 2019
Özellikle sıkıcı sorularla muhatap olduğunu düşünenler, insanlara karşı sabrı kalmayanlar ve hatta dağ başında ev kurmak isteyenler okuyabilir. Ama öncesinde Akıldışı Ama Öngörülebilir kitabını okuyarak Dan Ariely'nin çalışmaları hakkında fikir edinmeli ve bu kadar nasıl sabırlı olduğu konusunda bir nebze fikir edinmeli. :)
March 18, 2021
Soru cevaplarla farklı bir bakış açısı kazandırıyor.
December 13, 2021
drop ở 20% và thất vọng. Giống như chuyên mục hỏi đáp vậy
August 10, 2017
Assez divertissant et léger, mais j'ai pas appris grand-chose.
April 13, 2017
Nếu so với hai cuốn trước thì cuốn này không hấp dẫn bằng. Đây là tuyển tập các câu Q&A từ mục báo do Dan phụ trách nên không mang đến nhiều điều mới mẻ.
August 26, 2016
Извините за мой хранцузский - но хрень редкостная :(
Если без эмоций: Дэн Ариели - человек уважаемый мною как эксперт в области поведенческой экономики. Его конёк - изучение того, как принимаются потребительские решения в самых разных ситуациях товарно-денежных отношений. Это крайне занимательная тема на стыке психологии и экономики; и более-менее серьёзные (где он популярно пересказывает научные исследования последних лет) книги Ариели про иррациональность очень даже неплохи. Но эта книга...:(((
Я уж не знаю, на каких микроцефалов-читателей рассчитывали редакторы, публикуя ЭТО в виде книге, но, как мне кажется, книга - на редкость удачный пример того, ��то механический дайджест газетных/журнальных/блогосферных заметок НИ В КОЕМ СЛУЧАЕ нельзя публиковать в виде отдельной книги! Для тех, кто не в курсе, поясню, что книга: это ответы Ариели на вопросы читателей в газете Wall Street Journal.
Во-первых, сказочно дебильными являются сами вопросы. Такое впечатление, что WSJ читают матёрые тролли или смертельно скучающий офисный планктон ("А давайте типо приколемся над профэссором?!").
Во-вторых, Ариели конечно старается отвечать с юмором и даже где-то по-существу. Но местами ответы совершенно пустые. Местами они явно притянуты за уши (т.е. это не полезный для спрашивающего ответ, а научные рассуждение профессора "о чём-то своём" :)). Местами они очень краткие (что логично, т.к. газетные площади очень ограничены) и вызывают много новых вопросов.
В-третьих, из всех этих отрывочных лоскутков авторских мыслей даже при очень большом желании никакого одеяла (в смысла каких-то целостных знаний или практических рекомендаций) не сошьёшь :((. Читать её можно разве только как юмористическую, и её место на книжной полке - рядом со сборниками посредственных анекдотов.
Короче, книга ПУСТАЯ и бесполезная! Очень рекомендую не тратить на неё ни время, ни деньги.
PS Крайне обидно за редакцию любимого мною МИФа :((. Тренд на издание мало полезных "обрывков из гуру" наметился давно, когда издали на редкость слабенькие "Размышления о личном развитии" Адизеса ( https://www.goodreads.com/review/show... ). Редакторам, кончено, виднее, но как мне кажется, издание подобных текстов = деградация издательства :(
PPS Два балла книге поставил лишь за то, что выписал из неё ровно 5 (пять! рекорд анти-КПД!!!) любопытных фактов/идей. Например, один из них:
О мышах и рынке
Дорогой Дэн, делает ли нас рыночная экономика более нравственными?
С одной стороны, рынок заставляет нас думать о людях, что может повышать нашу нравственность. С другой — его конкурентная природа принуждает людей фокусироваться на победе и поражении, а это не всегда честный процесс. Есть мысли?
Ответом на твой вопрос послужат данные серии экспериментов, проведенных Армином Фальком и Норой Сзеч. В одном из них они предложили испытуемым сделать выбор между спасением жизни мыши, которую нужно было убить, и получением некоторой суммы денег. Участники могли либо спасти жизнь мыши, либо получить деньги, но при этом мышь убивали (им также показывали фотографии и видео процедуры умерщвления мышей).
Решение спасти жизнь мыши за свой счет сравнивали с двумя рыночными условиями. В первом, двустороннем рыночном условии, продавец и покупатель договаривались убить мышь за деньги. Во втором, многостороннем рыночном условии, много покупателей и продавцов договаривались об убийстве мыши за деньги.
Результаты выявили высокий процент участников, готовых убить мышь при рыночных условиях (72,2% — при двухсторонних условиях и 75,9% — при многосторонних); а при индивидуальном условии — 45,9%. Эти данные показывают, что, попадая на рынок, мы склонны игнорировать нравственные нормы, предпочитая им личную выгоду.
Фальк и Сзеч провели еще один эксперимент, не предлагавший никакой моральной дилеммы. Он свидетельствует о том, что при отсутствии моральных проблем различия между индивидуальными и рыночными условиями стираются. Таким образом, можно считать, что рынок разрушает мораль, и это совсем не радует, учитывая, что наше общество базируется на рыночных отношениях.
PPPS ...но книгу читать всё равно не советую!
Если без эмоций: Дэн Ариели - человек уважаемый мною как эксперт в области поведенческой экономики. Его конёк - изучение того, как принимаются потребительские решения в самых разных ситуациях товарно-денежных отношений. Это крайне занимательная тема на стыке психологии и экономики; и более-менее серьёзные (где он популярно пересказывает научные исследования последних лет) книги Ариели про иррациональность очень даже неплохи. Но эта книга...:(((
Я уж не знаю, на каких микроцефалов-читателей рассчитывали редакторы, публикуя ЭТО в виде книге, но, как мне кажется, книга - на редкость удачный пример того, ��то механический дайджест газетных/журнальных/блогосферных заметок НИ В КОЕМ СЛУЧАЕ нельзя публиковать в виде отдельной книги! Для тех, кто не в курсе, поясню, что книга: это ответы Ариели на вопросы читателей в газете Wall Street Journal.
Во-первых, сказочно дебильными являются сами вопросы. Такое впечатление, что WSJ читают матёрые тролли или смертельно скучающий офисный планктон ("А давайте типо приколемся над профэссором?!").
Во-вторых, Ариели конечно старается отвечать с юмором и даже где-то по-существу. Но местами ответы совершенно пустые. Местами они явно притянуты за уши (т.е. это не полезный для спрашивающего ответ, а научные рассуждение профессора "о чём-то своём" :)). Местами они очень краткие (что логично, т.к. газетные площади очень ограничены) и вызывают много новых вопросов.
В-третьих, из всех этих отрывочных лоскутков авторских мыслей даже при очень большом желании никакого одеяла (в смысла каких-то целостных знаний или практических рекомендаций) не сошьёшь :((. Читать её можно разве только как юмористическую, и её место на книжной полке - рядом со сборниками посредственных анекдотов.
Короче, книга ПУСТАЯ и бесполезная! Очень рекомендую не тратить на неё ни время, ни деньги.
PS Крайне обидно за редакцию любимого мною МИФа :((. Тренд на издание мало полезных "обрывков из гуру" наметился давно, когда издали на редкость слабенькие "Размышления о личном развитии" Адизеса ( https://www.goodreads.com/review/show... ). Редакторам, кончено, виднее, но как мне кажется, издание подобных текстов = деградация издательства :(
PPS Два балла книге поставил лишь за то, что выписал из неё ровно 5 (пять! рекорд анти-КПД!!!) любопытных фактов/идей. Например, один из них:
О мышах и рынке
Дорогой Дэн, делает ли нас рыночная экономика более нравственными?
С одной стороны, рынок заставляет нас думать о людях, что может повышать нашу нравственность. С другой — его конкурентная природа принуждает людей фокусироваться на победе и поражении, а это не всегда честный процесс. Есть мысли?
Ответом на твой вопрос послужат данные серии экспериментов, проведенных Армином Фальком и Норой Сзеч. В одном из них они предложили испытуемым сделать выбор между спасением жизни мыши, которую нужно было убить, и получением некоторой суммы денег. Участники могли либо спасти жизнь мыши, либо получить деньги, но при этом мышь убивали (им также показывали фотографии и видео процедуры умерщвления мышей).
Решение спасти жизнь мыши за свой счет сравнивали с двумя рыночными условиями. В первом, двустороннем рыночном условии, продавец и покупатель договаривались убить мышь за деньги. Во втором, многостороннем рыночном условии, много покупателей и продавцов договаривались об убийстве мыши за деньги.
Результаты выявили высокий процент участников, готовых убить мышь при рыночных условиях (72,2% — при двухсторонних условиях и 75,9% — при многосторонних); а при индивидуальном условии — 45,9%. Эти данные показывают, что, попадая на рынок, мы склонны игнорировать нравственные нормы, предпочитая им личную выгоду.
Фальк и Сзеч провели еще один эксперимент, не предлагавший никакой моральной дилеммы. Он свидетельствует о том, что при отсутствии моральных проблем различия между индивидуальными и рыночными условиями стираются. Таким образом, можно считать, что рынок разрушает мораль, и это совсем не радует, учитывая, что наше общество базируется на рыночных отношениях.
PPPS ...но книгу читать всё равно не советую!
December 13, 2018
Книга - сборник коротких статей в виде ответов на вопросы читателей для колонки автора в Wall Street Journal.
Естественно, у книги нет сквозной идеи, единой темы; все вопросы разные, но вполне реальные и для российского читателя: поведение у людей одинаковое по обе стороны океана. Автор - известный израильско-американский психолог, специалист по поведенческой экономике - пытается найти рациональное или объяснить явно иррациональное в поступках людей.
Сам формат книги (короткие вопросы-ответы) не предполагает нахождение какой то единой истины, объясняющей причины всех странных поступков, которые мы иногда совершаем. Я, например, с удивлением обнаружил, что мой потребительский консерватизм (предпочтение одних и тех же брендов, магазинов, ресторанов и т.п.) имеет очевидную психологическую причину: боязнь потери у людей сильнее, чем удовольствие от получения чего либо равноценного. То есть мой страх "потери" в случае, если какая-либо новинка не оправдала ожиданий, сильнее удовольствия от этого нового. И большинство людей, не только я, предпочитают комфорт от привычного удовольствию от приобретения нового опыта. В долгосрочной перспективе чем чаще люди пробуют что то новое, тем больше вероятность успеха в жизни вообще. Кроме того, новые впечатления в принципе оживляют нашу жизнь, замедляют время и делают жизнь счастливее.
И ещё автор даёт простой но действенный совет как выбирать вино в ресторанах. Подробности в книге 😀
Естественно, у книги нет сквозной идеи, единой темы; все вопросы разные, но вполне реальные и для российского читателя: поведение у людей одинаковое по обе стороны океана. Автор - известный израильско-американский психолог, специалист по поведенческой экономике - пытается найти рациональное или объяснить явно иррациональное в поступках людей.
Сам формат книги (короткие вопросы-ответы) не предполагает нахождение какой то единой истины, объясняющей причины всех странных поступков, которые мы иногда совершаем. Я, например, с удивлением обнаружил, что мой потребительский консерватизм (предпочтение одних и тех же брендов, магазинов, ресторанов и т.п.) имеет очевидную психологическую причину: боязнь потери у людей сильнее, чем удовольствие от получения чего либо равноценного. То есть мой страх "потери" в случае, если какая-либо новинка не оправдала ожиданий, сильнее удовольствия от этого нового. И большинство людей, не только я, предпочитают комфорт от привычного удовольствию от приобретения нового опыта. В долгосрочной перспективе чем чаще люди пробуют что то новое, тем больше вероятность успеха в жизни вообще. Кроме того, новые впечатления в принципе оживляют нашу жизнь, замедляют время и делают жизнь счастливее.
И ещё автор даёт простой но действенный совет как выбирать вино в ресторанах. Подробности в книге 😀
August 17, 2015
Meh—
Being a fan of Dan Ariely, I went ahead and bought this after seeing his advice on scheduling from this book, but this is a total flop. Sure, there are a few gems here and there (e.g. his advice on marriage, how to spend your vacation, and so forth), but overall, this hodgepodge of advice that ranges from plain humorous (and useless) to helpful, is bound to disappoint rather than illuminate if you're looking for the same level of insight and wisdom as his other books. I mean, after all, these are just a bunch of articles from his Wall Street Journal advice column. It's supposed to be expanded with illustrations, but in Audibook format, you naturally get none of that feature. Plus, the book description is just straight-up misleading (as it usually is, alas), trumpeting it as WAY more than what it is: "Using their trademark insight and wit, Ariely and Haefeli help us reflect on how we can reason our way through external and internal challenges. Readers will laugh, learn, and most importantly gain a new perspective on how to deal with the inevitable problems that plague our daily life." A new PERSPECTIVE is definitely a blurb hyperbole. You might chuckle, think some of the advice interesting, but not learn a whole new perspective.
An opportunistic cash cow of a book with poor-ish content (especially the Audiobook).
Being a fan of Dan Ariely, I went ahead and bought this after seeing his advice on scheduling from this book, but this is a total flop. Sure, there are a few gems here and there (e.g. his advice on marriage, how to spend your vacation, and so forth), but overall, this hodgepodge of advice that ranges from plain humorous (and useless) to helpful, is bound to disappoint rather than illuminate if you're looking for the same level of insight and wisdom as his other books. I mean, after all, these are just a bunch of articles from his Wall Street Journal advice column. It's supposed to be expanded with illustrations, but in Audibook format, you naturally get none of that feature. Plus, the book description is just straight-up misleading (as it usually is, alas), trumpeting it as WAY more than what it is: "Using their trademark insight and wit, Ariely and Haefeli help us reflect on how we can reason our way through external and internal challenges. Readers will laugh, learn, and most importantly gain a new perspective on how to deal with the inevitable problems that plague our daily life." A new PERSPECTIVE is definitely a blurb hyperbole. You might chuckle, think some of the advice interesting, but not learn a whole new perspective.
An opportunistic cash cow of a book with poor-ish content (especially the Audiobook).
February 9, 2017
Witty, downright hilarious at times, and quite informative. This is what great popular science writing is all about. This isn't just about what we think, but how we go about doing so. And we are not the rational agents we tell ourselves we are, but that's not all bad.
January 12, 2020
เป็นหนังสือที่อ่านได้ง่ายมาก เป็นการรวบรวมคำถามของผู้อ่านคอลัมน์ของคุณแดน ในหลายๆประเด็น ที่ช่วยให้เราได้ขบคิดถึงเรื่องราวใกล้ตัวในชีวิตประจำวัน ซึ่งคุณแดนอธิบายด้วยหลักของ เศรษฐศาสตร์และจิตวิทยาเชิงพฤติกรรม Behavioural economics ที่เข้าใจง่ายและอาจจะเผลอยิ้มไปกับอารมณ์ขันในการตอบคำถามของคุณแดนอีกด้วย
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