In 2.5 years I’ve built an audience of:

• 84K on Twitter
• 257k on IG
• 33k on LinkedIn

If I had to start again, here are the 5 things I would do differently to 10x my growth:

1. Personality

As more and more people (and AI) start to create, it’s your personality that will set you apart.

Don’t be “just another x account”.

Distill your experiences into content.

Share your failures, make a joke mofo.

In a sea of dull information, personality shines.

2. Networking

The more I network, the faster I grow.

• Find someone who takes their brand + content seriously
• Send them a DM (with free value)
• Be a person, have fun and talk
• Hop on a call to further the relationship

If you network daily, you’ll grow exponentially.

3. Craft

There’s no running from it.

If you’re not good at;

• Your craft (what you talk about)
• Writing

You won’t grow, monetise or make an impact.

Don’t worry, if you’re not good - get good.

4. Niche of 1

Stop worrying about what your niche is or should be.

Create content around your passions and interests.

Create content that you can make an impact with.

Your niche will find you.

5. Reputation

Understand what you want to be known for.

• Choose 3-5 characteristics that you want people to think off when they think of your brand

Keep these characteristics in mind with everything you do.

Content. Retweets. Engagement. Aesthetics.

EVERYTHING.

Thanks for reading!

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