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Coffee drinking general enthusiast. Executive Director of the Alliance for Decision Education
I deconstruct how leading companies & individuals leverage marketing & psychology to grow exponentially. Now: @GetBaraka Ex: @KPMG @Nestle
Author, writer and broadcaster, mostly about science. Books include The Music Instinct, Curiosity, Critical Mass, and the latest: The Modern Myths (2021).
Writer, infant
Host of Quanta Magazine's The Joy of Why podcast and previously hosted The Joy of x podcast, based on his book of the same name.